![]() Then, you can share your Eventbrite event on other promotion websites to reach new audiences. Our promotional channels highlight unique events worldwide to put them in front of interested audiences. Reach them by making your event more discoverable on Eventbrite. Take advantage of event discovery sitesĮventbrite research shows that over half of urban event-goers look to neighborhood guides for things to do. Follow these tips to connect with new audiences. ![]() Use the online space to promote your event in creative and engaging ways. Promote your event and sell tickets online If they have a significantly large network, give them an incentive by offering a personal link to share where they earn a percentage of each ticket sold. Take it a step further and provide them with swag, or plenty of Instagram-able and TikTok-able moments these will become conversation starters and get them singing your praises long after the party has ended. Show them a good time, and you can bet they’ll be sharing their experiences with their friends and colleagues. You can spend money on hiring a brand ambassador, or you can leverage your event guests to be natural ambassadors. Give them a tracked registration link so you can tell where your new guests came from. You’re likely to get at least a few new registrants. Make sure you give them blurbs to share on social and imagery they can use to promote your event to their followers. Your speakers, sponsors, and partners have their own audience, waiting to be introduced to your event brand. Empower speakers and partners for your promotions Photography is also crucial for making the other techniques on this list - from advertising to email - more effective. Take well-lit photos that appropriately capture the ambiance and illustrate what people can expect at your event. Photographs set a vibe and answer eventgoers’ questions about your event’s atmosphere. Invest in professional photographyĮventbrite data shows that the top two online spots people bounce to from an event page are YouTube and Google Images. Use technology tools like SocialLadder to find, manage, and capitalize on social influencers in your sphere. Enlist them (typically with financial compensation) to create strategic and timely posts about your event. Seek out people with vast online influence - celebrities, subject-matter experts, popular bloggers, and/or YouTube or TikTok stars. ![]() The highest echelon of “influencer marketing” is the paid brand ambassador. The partnership should be mutually beneficial to make the strongest partnership. When discussing a possible event sponsorship, offer ways your event can open promotional opportunities for both of you. They have, after all, committed to your event and are interested in its success, so they may be open to cross-promotional opportunities. If you secure a sponsor or two for your event, consider ways to partner with them on promotions and marketing. Here are a few potential partnership opportunities for your event. Promote your event with the help of Eventbrite Connect with people who can help promote your eventĬonnecting with the right people can help you expand your event’s reach and improve its visibility within your community. Table of contentsĬonnect with people who can help promote your event Learn how to promote an event with these 29 creative event promotion ideas to help skyrocket your ticket sales. If you’ve already deployed all the promotional tactics in your playbook, consider some new ways of expanding your reach. Selling as many tickets as possible is both a goal and a top stressor for event organizers.
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